Is Facebook still a serious place for marketers to spend their time? You bet. And not just because it has a larger population than almost every country in the world. The power comes through targeting tools that are so effective that marketers can “narrowcast” their message to prospective customers that fit almost every demographic, geographic and psychographic trait known to man. This is a beginner-lever session that will cover all of the basics about how to use those popular platform such as how to access your business page, how to change your cover photo and how to invite friends to like your page. Click here to register:
- Understanding the Facebook world and why it matters
- Accessing your Facebook business page.
- Understanding the difference between personal pages and business pages
- Content creation tools and techniques
- How to build an audience from scratch using free Facebook tools