Social Search Optimization
Course Description Just like websites, your profiles on social networks are indexed by search engines. In this Course, we’ll talk about ways to load your profiles with keywords and...
Optimizing Your LinkedIn Profile
Course Description Once you’ve created a LinkedIn account, there’s still a lot to do to get the most out of your LinkedIn profile. In this Course, we’ll discuss the key...
Facebook Boosting
Course Description Facebook provides a number of ways for us to connect with our current and desired audience. One of these options is Facebook Boosting which allows us to...
Taking Advantage of Trending Hashtags
Course Description Twitter has its own nuances and features to discover interesting content. In this Lesson, we talk more about Hashtags and how Twitter users benefit from Hashtags, especially...
Avoiding Social Faux Pas
Course Description Social media gives you the ability to reach out to a much broader audience than you could before. However, this increased reach can cause your company harm if your...
Getting Started With Google Analytics
Course Description Google Analytics is an amazing free tool that enables us to better understand how our website visitors are behaving. In this course, we’ll discuss the simple steps...
LinkedIn Basics
Course Description LinkedIn is a powerful network that can be used to find a new job and network with like-minded professionals. If your business is focused on B2B marketing,...
Twitter Marketing For Beginners
Course Description Twitter can be a powerful tool in building your presence online. It comes with its own jargon and tactics. In this course, we’ll discuss the basics of...
Measuring Your Success
Course Description Facebook provides all sorts of analytics for us to determine how our social campaigns are performing. These tools range from very simple to quite complex and powerful....
LinkedIn Advertising
Course Description In this course, we take a quick look at the powerful tools available for advertising on LinkedIn. Often overlooked, LinkedIn provides businesses with a unique opportunity to...
LinkedIn Marketer (Level I)
This is the final exam for the LinkedIn Marketer (Level I) certification. Before taking this exam, please ensure that you have completed all of the other Courses in this certification.
CERTIFICATION: Social Media Strategist: Level 1
This is the final exam for becoming a Level 1 Certified Social Media Strategist Before taking this exam, please ensure that you have completed all of the courses contained in this...