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    Kate Drake

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    • Author Kate Drake
    21 August

    How healthcare professionals can keep their social marketing efforts HIPAA compliant

    • Posted by Kate Drake
    • Categories Blog

    Any healthcare professionals out there? Here’s how to keep your social marketing efforts HIPAA compliant.

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    08 August

    Is your brand guilty of any of these photo editing mistakes on social media?

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    Are you properly editing your photos before posting them under your brand’s handle on social media? You definitely don’t want to be making any of *these* mistakes…

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    17 July

    4 quick ways to optimize your LinkedIn Company Page

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    Is your company page fully filled out and grabbing audience’s attention on LinkedIn? Try these 4 quick and easy methods for improving your brand’s online presence starting today.

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    03 July

    4 smart strategies for creating the perfect content marketing schedule

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    Are you getting the most value out of your content editorial calendar? Continue reading to discover four of the best strategies for creating and maintaining a dynamic content marketing schedule for your brand.

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    19 June

    3 unique ways to maximize the value of your brand’s social stories

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    Posting new, engaging, and informative content always beats posting solely about your products/services. Here are some other unique strategies for making the most of your short stories!

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    05 June

    4 things every marketer must avoid when writing captions for social posts

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    If you’re experiencing lower than expected engagement rates on your social media posts, could your captions be the culprit? Continue reading to make sure you’re not accidentally making any of these marketing mistakes!

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    15 May

    6 questions every brand must ask to visualize its target audience

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    How well do you understand your brand’s target audience? Ask these 8 questions before deploying your next social media marketing campaign.

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    01 May

    4 innovative ways to reach Gen Z on social media

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    Is your brand struggling to ‘stay woke’ about Gen Z’s social media and consumer habits? Here are some proven strategies to get younger audiences onboard with your brand by translating your marketing messages into the Gen Z language.

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    18 April

    Are you guilty of these Instagram caption mistakes?

    • Posted by Kate Drake
    • Categories Blog

    Are you unintentionally ruining your Instagram posts’ potential with terribly written captions (or no caption at all)?

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    03 April

    Supercharge your brand’s online visibility with LinkedIn in 3 easy steps

    • Posted by Kate Drake
    • Categories Blog
    • Comments 0 comment

    Does your brand have a company page on LinkedIn? If so, is it optimized for search engines and are you publishing regular updates?

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